Paddy Power promo code and review

The Paddy Power brand came into existence in 1988 and was the result of a merger between three separate firms to combat and offer competition to the growing number of British betting firms moving into Irish territory at the time. They merged their existing 40 shops and grew from there. Considering the scale of the current operation it has to go down as a real success story.

How did they enjoy such success? Through an aggressive advertising campaign that saw them risk reputation with a punchy, often humorous approach to making headlines. By the year 2000 they were hugely successful in Ireland, so then turned their attentions to world domination, starting in the UK.

They launched the Paddy Power website to give themselves an online presence in the early days and bought over Northern Irish independent bookie McGranaghan Racing. By 2010 they had over 350 shops, including 140 in Great Britain, and bought a share in Australian betting firm Sportsbet, signalling their intentions for the future.

2015 brought another massive leap forward when they purchased Betfair and merged the companies under the Paddy Power Betfair brand, moving the head office to Dublin. That created a heavyweight in the industry and, with both firms moving in the same direction, customers now benefit from having two major betting firms on side.

It hasn’t all been plain sailing over the years, of course, and many of the bad press Paddy Power have attracted has been completely of their own making. They are a firm who love to take risks and aim to be relevant and memorable by making their followers laugh, while causing astonishment amongst critics. They have run a number of incredible advertising campaigns over the years, including paying boxing sensation Floyd Mayweather to wear the Paddy Power lucky pants for his weigh in before the Connor McGregor fight, ensuring the distinctive green branding was seen all over the world.

They also brought Ryan Giggs’ brother Rhodri Giggs onboard as the face of their rewards scheme, promoted under the strapline loyalty is dead, poking fun at the well-publicised family feud. It’s too close to the bone for many, but it gets talked about and a fair share of punters love the lads mag style approach to advertising, calling it little more than a bit of harmless fun in a time when everyone is too quick to be offended. Whatever your thinking on the matter, it certainly seems to work for Paddy Power who go from strength-to-strength.

There has never been a better time to join the movement and you’ll be delighted to know, if you don’t already have an online account with Paddy Power, you can register today and receive a fantastic welcome bonus. Signing up is quick and easy and can be done in a matter of minutes, meaning you can fit it around your hectic schedule. Follow our quick guide to getting started and landing your welcome bonus…

  • Click any link to the Paddy Power site on this page
  • Find the blue Join Now button at the top of the homepage and click it
  • Enter your details, such as name, date of birth and email address
  • Add your Paddy Power promo code when prompted
  • Make a qualifying deposit and bet
  • Download the Paddy Power mobile app from the App Store or desktop homepage
  • Your welcome bonus will show in your account balance

The welcome bonus is updated regularly by the marketing team and traders to ensure it is kept relevant and attractive to new customers. Upon sign-up you should visit the promotions tab on the homepage to check the deals open to you as a new and existing customer as, on first visit, you can take advantage of both. We can get an idea of what to expect from previous welcome offers, which have included, price boosts, matched bets, enhanced each-way terms and money back. Bet £10 get £30 in free bets was a particular favourite. Each promo carries its own terms and conditions and some of the points you should be made aware of are as follows…

  • You must make a minimum deposit of £10
  • Your first bet must be on a sports selection with odds of 1/2 or better
  • Bets used to qualify towards your bonus can’t be cashed out
  • Promos have an expiry date and must be used before that
  • Sportsbook promo cash can’t be used on Casino or Bingo

As well as enticing new customers to join Paddy Power, they’re also known for looking after those loyal to the brand and this can be seen when checking the promotions tab. They run a number of recurring offers, including a rewards club that works, acca insurance, paid out early, money back on losing horse racing bets in specific races and a friend referral bonus. They were also one of the first firms to offer best price guaranteed on horse racing and greyhound racing for UK and Irish meetings.

Hit the sports tab of the homepage and you’ll find a treasure trove of sports, matches and markets. There’s horse racing, football, tennis, snooker, dogs, cricket, darts, golf, rugby, NFL, basketball, boxing, ice hockey, Gaelic Games and much more besides.

Choose your sport, such as horse racing, and you’ll see upcoming races sorted by time order, quick links to the most popular races of the day, as well as antepost betting markets on future events including the Grand National, Royal Ascot and Cheltenham Festival. There’s also specials, Virtuals and popular tabs.

Click the meetings and results page and you’ll see all today’s meetings from the UK and Ireland, as well as international racing from France, Germany, Australia, Canada, America, Dubai and more. Access any race on the list and you’ll be impressed by the options open to you here. Bet on race winner, each-way, Tote, unnamed favourite, unnamed 2nd favourite, without the favourite, forecast, tricast, match bets and others. The bigger the race, the more betting opportunities there will be.

You’ll even find expert advice from the Racing Post on the runners they think are worth backing and this is perfect if you fancy a quick play for interest stakes without putting too much time into your selections. Once you have the runner you want to back, simply click the price to add it to your bet slip and if you are happy with what’s there, confirm the bet and you’re on.

You’ll be assigned a cash out value and this will change depending on how your selections are going. It’s available on singles but this feature works best with multiples. As results come good, your cash out value will grow, and you’ll have a decision to make – let the bet ride or get out early for a profit. It won’t be as much as the original sum, but it will be an offer worth considering.

The in-play section is populated with matches from all sports that are already underway, including football. If you have missed the kick-off or want another interest midway through the match, you’ll find hundreds of the pre-match markets are still available, including match winner, handicaps, both teams to score, goal scorers and correct score. The odds and lines are altered to match the progress of the game. For example, you can bet on the next player to score, receive a card or even the team to score the next goal. It means a bet on the outcome is as exciting in the final few minutes as it was before kick-off.

While we are on the subject of betting in-play, this works incredibly well with Paddy Power’s live streaming service that gives users a HD quality stream to some of the day’s biggest and best sporting fixtures, available to watch on your desktop or mobile device. You can view all UK and Irish horse racing, providing you’ve had a bet on the outcome, follow football, basketball and other major sports. When keeping tabs on your bets you’ll also get expert commentary, stats and in-play betting odds. This gives players everything they need on one page to keep pace with their bets and make in-play wagers if they notice something deserving of their interest.

You can download the Paddy Power mobile app to ios and android devices in a few simple steps and this will allow you to bet on the go, turning every day scenarios into a thrilling betting experience. Here’s how to get the Paddy Power app on your iphone…

  • Search for Paddy Power in the App Store
  • Choose the sportsbook option and click Get
  • The download process will complete in a matter of minutes
  • The app will appear on your home screen and be ready to use

If you love sports betting, you’re going to love what Paddy Power are doing. We’ve mentioned their humorous approach to advertising, but they are deadly serious about customer service and giving their members the best in the business. They are a brand who continue to grow in popularity and that’s no fluke. Join the team now using your Paddy Power promo code and start winning.